Because your dog is family.
A daily multivitamin soft chew made with human-grade ingredients — eight nutrients plus probiotics to support your dog’s skin, coat, immunity, digestion and everyday vitality. For dogs of all sizes.
A daily vitamin they actually want.
No more hiding pills in peanut butter. These soft chews taste like a treat, so daily wellness becomes the easiest — and most anticipated — part of your dog’s routine.
One happy tail wag at a time.
Everything, in one little flower.
key vitamins, minerals & nutrients
CFU probiotics for digestive health
soft chews per jar
of daily support in every jar
Tap to see how it supports your dog.
Four everyday ways one chew helps them thrive.
Skin & coat
Omega-3 fatty acids from fish oil, biotin, zinc and vitamin E work together to support a soft, healthy coat and comfortable skin.*
Immune support
Vitamins A, D3 and E plus zinc help support your dog’s everyday immune defenses at any age.*
Digestive health
A probiotic blend delivering 1 billion CFU helps support a balanced gut and healthy digestion.*
Energy & vitality
Vitamin B12 and a complete multivitamin base help support everyday energy and overall wellness — for puppies to seniors.*
Eight nutrients, human-grade.
Real, recognizable ingredients — the kind you’d be happy to see on your own label.
Vitamin A
Vision & immune support
Vitamin D3
Bones & immune health
Vitamin E
Antioxidant & skin support
Vitamin B12
Energy & nervous system
Biotin
Healthy skin & shiny coat
Zinc
Skin, coat & immunity
Omega-3
From fish oil, for coat & wellness
Probiotics
1 Billion CFU for digestion
A soft chew, not a hard pill.
Tastes like a treat — even picky eaters come running.
Soft & easy to chew — gentle for puppies and seniors alike.
Perfectly sized — one daily flower-shaped chew.
No hiding required — hand-feed it or drop it in their bowl.
Human-grade means human-grade.
Most pet supplements are made to feed-grade standards. This one is made with human-grade ingredients — the same quality bar as the food on your own plate.
Human-Grade Ingredients
Real, recognizable, high-quality inputs.
Veterinarian-Developed
Formulated with veterinary guidance.
Made in the USA
With globally sourced quality ingredients.
What’s in every 2-chew serving.
How to feed it.
Check the label
Give the daily amount that matches your dog’s weight, per the jar’s directions.
Hand it over
Offer it as a treat, or drop it in with their food — no hiding needed.
Make it daily
Feed once daily as part of their routine for ongoing everyday support.
Loved by dogs & their people.
“My picky Frenchie thinks it’s a treat.”
I’ve tried so many dog vitamins and my French bulldog Otis turned his nose up at every single one. Not these. He hears the jar and comes running like it’s the best part of his day. A couple months in, his coat looks noticeably softer and shinier, and his digestion has been more settled too. Knowing it’s human-grade and vet-developed gives me real peace of mind. It’s the easiest good habit I’ve added to his routine.
Human-grade really does seem to make a difference, my dog's coat is softer and he's got great energy. He loves the taste and I love the clean, transparent label. Highly recommend to dog parents.
A tasty, human-grade daily chew my dog genuinely loves, with support for coat, immunity and digestion. The guarantee made trying it easy, but we're keeping it in the rotation for good.
Recognizable ingredients, no weird fillers, and my dog treats it like dessert. His digestion has been more regular with the probiotics. Feels like a premium daily vitamin done right.
My young shepherd is always on the go and I like giving him complete daily support. He devours these and his coat has a lovely shine. Easy, tasty, and I trust what's in it. Very pleased.
Tried plenty and this is the one we've stuck with, for the human-grade quality, the taste my dog loves, and how easy it is. Coat and digestion both look great. A simple daily must for us.
A month in and it's just part of our morning, one happy chew and out the door. Skin, coat, immune and gut support in one. My pup's coat is glossier and she's always excited for it.
Honestly the highlight of my corgi's morning. Soft, tasty, and packed with good stuff. Her coat looks healthier and her tummy seems happier with the probiotics. Couldn't ask for more.
I liked that it's veterinarian-developed and made in the USA. My poodle mix loves the flavor and his coat is softer than ever. Simple daily nutrition I feel genuinely good about giving.
My two big dogs go through a jar quickly since bigger dogs get more chews. Wish it lasted longer for multi-dog homes, but they love them and coats look great. Restocking regardless.
No more hiding pills in cheese. My pup hears the jar and does a little dance. Covers all the daily bases in one tasty chew. Coat and energy both looking good a month in. Love it.
Frequently asked.
It’s a daily multivitamin that supports your dog’s skin and coat, immune health, digestion and everyday vitality — with 8 key nutrients including omega-3, biotin, zinc, vitamins A, D3, E and B12, plus a 1 billion CFU probiotic blend.*
It’s formulated for dogs of all sizes, from puppies to seniors — just follow the label’s daily amount for your dog’s weight. If your dog is pregnant, nursing, on medication, or has a health condition, check with your veterinarian first.
Most do — it’s a soft, tasty chew rather than a hard pill, so even fussy eaters tend to treat it like a snack. You can hand-feed it or add it to their bowl.
It means the ingredients are made to the same quality standard as human food, rather than typical feed-grade pet inputs. It’s veterinarian-developed and made in the USA with globally sourced ingredients.
Every dog is different. Many owners notice coat and digestion changes over a few weeks of consistent daily feeding, but a multivitamin works best as ongoing everyday support rather than a quick fix.
Every order is backed by our money-back guarantee. If it’s not a fit for your pup, reach out and we’ll make it right.
Give your best friend your best.
A human-grade daily multivitamin they’ll think is a treat — for a happier, healthier every day. Try it risk-free.
Add to Cart — $39.99 →*For dogs only. Not for human consumption. This product is a nutritional supplement and is not intended to diagnose, treat, cure, or prevent any disease. Consult your veterinarian before use, especially if your dog is pregnant, nursing, taking medication, or has a medical condition. Introduce gradually and follow the label’s feeding directions for your dog’s weight. Individual results may vary. Keep the container out of reach of children and pets except when feeding.